Here are some of the things that the audience can see Australia swimwear manufacturer runway: false tanned, toned limbs, Camilla caftans.
And some of them not: stomachs, burns and even strange scars.
Therefore, when online retailers show some models that are very realistic (size 12 and above) in the swimsuit parade on Thursday, Australia’s diversity on the runway meters has been improved healthfully.
Because let’s face it, the traditional swimwear manufacturer and fat have no friends on the runway.
But consumers and critics are beginning to ask for it. We only need to look at the secret of Victoria, this is the day before in Shanghai, then broadcast to millions of Americans shooting, see what happens when the female beautiful curve (i.e. customer layer) omitted these events as they do not exist (hint: angry, very angry).
In general, 2017 is a year of better diversity in Australian runways. In August, David Jones’s parade showed the models of more than 40 and more than 60 years old. In September, the fashion week in Melbourne was the most rich model in 23 years, including model 12 as one of its ambassadors.
People can reasonably argue that the iconic performance — held at the world’s first floating fashion show in Sydney port — is a watershed in Australia’s fashion and swing.
And such brand signs, showing a broad lineup that makes a good business sense, Marelie Osthus says, who is responsible for all the companies purchased.
“We want to show the diversity of our customers… We have to serve everyone, and everyone should have the opportunity to express their best, “she said. We want to show different sizes, different backgrounds, and different ages.
Ms. Osthus said that the iconic anger would not represent its customers on the runway.
“If you only see (traditional) model pictures, you don’t really understand that our customers can better connect if they see the diversity. It’s natural for us. ”
Patreece Botheras, an active duskii swimwear manufacturer label, says her brand customers range from 16 to 50 years old.
“I’m glad to see the variety on the runway. It’s not so much. People start to get it, “she said. These are ordinary women, and that’s what we need. So big people want to look at people like them. They don’t want to see a tall little girl, when they are not like that. ”
Bathing suits are ranked only in a gynaecologist to many women, Ms. Osthus says, the landmark mission is to make the experience as pleasant as possible.
“It’s more comfortable than in a department store, because you can try anything at home.” “Whatever is not suitable for you can be sent back,” she said.
This logo also eliminates the speculation of size, which swimwear manufacturer makes the difference between brands very large, allowing customers to input their measurement data to get accurate recommendation.