With ecologically conscious fashion labels, FINCH Designs has access to the JUST certification program in its products using the REPREVE® Recycling Swallow brand.
The approval of the JUST project is based on a study of brand environment and social practice. In addition, the project JUST considers usability, accessibility (size and price), quality and aesthetic.
The company said it was the first Chinese brand to receive this distinction, based on its commitment to transparency and the establishment of a sustainable supply chain.
An important participant in the FINCH design supply chain is Unifi Manufacturing, Inc., which recycles the plastic bottle into a fiber called REPREVE, which is traceable and certified by Unifi’s proprietary U TRUST ™ verification program.
U TRUST is a certification program designed to provide greater transparency for REPREVE customers. As part of the U TRUST program, Unifi combines FIBERPRINT ™ technology, a tool that allows third parties to analyze the structure of FIBERPRINT signatures, and Unifi is used to verify the level of REPREVE content.
FINCH co-founder Itee Soni said: “FINCH has determined the slow fashion movement and repeated 85% of print and style each year to encourage eternal and responsible procurement.
Soni went on to say: “We have designed all the signature prints internally and only share the core values of our social and environmentally responsible production with our manufacturing partners.”
Since the release of swiftlets by REPREVE fiber in 2013, FINCH has partnered with some of the most luxurious travel names such as Six Senses, W Hotels, Mandarin Oriental Hotel, The Ritz-Carlton, Park Hyatt and Nude Ecology Resorts.
“When we started, we were looking for a supplier to understand our mission to provide our customers with a transparent supply chain,” said Heather Kaye, co-founder of FINCH. “We found our commitment to working with Unifi; by using REPREVE, they can help We create high quality products for the benefit of consumers and the environment. ”
In addition to being environmentally responsible, it is said that each project provides protection from the sun’s UPF rating of at least 50.